April 14 -17

This week we will focus on two very important aspects of Internet based business and entrepreneurship: Internet Marketing and E-Commerce Systems. Today we will focus on "How To Catch a Mouse," specifically we'll talk about understanding your environment, Internet Marketing techniques, campaigns and web analytics. Finally, on Thursday we will discuss E-commerce systems and hosting issues.

Assigned reading: 3G Internet Marketing pgs. 93-168
Assignments Due: Team Projects Due April 17